Membership branding
‘Light the Lights’ is Hampstead Theatre’s luminary project which gives vital support to all aspects of the theatre’s work. It actively creates innovative ways to inspire creativity and develop emerging talent. The programme helps people of all ages to develop personal, social and communication skills and to actively engage with some of the most disadvantaged groups in the local community.
Branding was first created, centering around the concept of neon-strip lighting. Leaflets and posters were produced, alongside full page programme advertising.